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April 26, 2005
Self-serve cosmetics: Sephora in Spring 2005
A lot of you may be wondering why all the recent store openings at Old Orchard? Is the mall not doing well or something? Actually, that's not the case all. It helps to know a little history. Mainly, that Old Orchard underwent a massive renovation in 1995. My dad actually worked as a carpenter on a few projects at Marshall Field's during this time of rehab. Anyway, it's 2005 now and many of those 10-year leases are expiring, thus the influx of new stores.
And it looks like a Sephora is being added. Being a guy, I'm like, "who cares?" But, for those interested, you may be curious in regards to a more official description of the retail chain: Shopping for cosmetics at Sephora is meant to be a hands-on sensual experience. Sephora's self-service approach to buying makeup arrived from France in 1998 with the opening of the first Sephora USA stores in New York and Miami. Now with about 95 stores nationwide, Sephora stocks more than 250 brands of prestige products, including its own collections of cosmetics, skin care, and bath and body products, all of which customers are encouraged to sample.
Sephora also sells via catalog and online at Sephora.com. Sephora is one of the largest fragrance and cosmetics retailers in Europe. Formed in 1993 by founder Dominique Mandonnaud, Sephora was acquired by LVMH, the world's leading luxury products group, in 1997.
Posted by Tannerman at April 26, 2005 09:08 PM | Categories: Fountain Court | History