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April 28, 2005
Pre-opening look at Sigrid Olsen
As previously mentioned, today Sigrid Olsen opened their new store at Old Orchard, which is located in the Pear Lane part of the center. During our "date night" last night, Amy and I dropped by the new location just to see what it looked like. Obviously the store was not open yet, but you could peer in through the windows.
What we saw was actually not that impressive. Looked like basically a bunch of clothes that utilized a soft, pastel color palette. However, given that this location is at Old Orchard, they are most likely overpriced. That pretty much describes 75% of what you find there anyway.
I was actually surprised at how small the space seemed. There is not a lot of square footage there, but they are on the main thoroughfare between Marshall Field's and Lord & Taylor. If course, they are also surrounded by other specialty clothing retailers, so best of luck in trying to get their products to stand out.
Posted by Tannerman at April 28, 2005 02:38 PM | Categories: Pear Lane